Smartpath

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Developer

SmartPath is a FinTech platform that provides objective, trustworthy, and affordable advice to help everyday employees reach financial well-being.

Project Details

SmartPath is a FinTech platform that provides objective, trustworthy, and affordable advice to help everyday employees reach financial well-being.

Client

Smartpath

Industy

FinTech

Funding

4.4m

Company Size

11-50

Headquarters

Atlanta, GA

The Problem

Our journey began with a meticulous audit of the existing website. Unearthing potential areas for enhancement, we strategized a redesign that would capture SmartPath's vision while ensuring an intuitive user experience. The new design proposed was sleek, mobile-responsive, and highlighted SmartPath’s solutions in a structured and user-friendly manner.

The Solution

Upon the site’s relaunch, Flow Sparrow maintained close engagement with SmartPath, ironing out any kinks and ensuring the website ran smoothly. Our focus was not just to deliver a revamped site but also to empower SmartPath's team with the tools and knowledge to take charge of their digital presence. Training sessions were held to familiarize their team with Webflow's CMS, ensuring they could confidently make updates as needed.The collaboration's success was evident in the enhanced digital face of SmartPath and the newfound confidence and independence of their marketing team. Flow Sparrow and SmartPath's shared sense of achievement paved the way for a lasting partnership.

Desktop view of SmartPath's website with the headline 'Empower Your Clients With Financial Education,' a description of financial education solutions, and a 'Schedule A Demo' button.

Tablet view of SmartPath's website featuring the headline 'Empower Your Employees With Financial Education,' a description of comprehensive financial education solutions, and a 'Schedule A Demo' button.

Mobile landscape view of SmartPath's website featuring the headline 'Empower Your Participants With Financial Education,' a description of financial education solutions, and a 'Schedule A Demo' button.

Mobile portrait view of SmartPath's website with the headline 'Empower Your Users With Financial Education,' along with a description of the financial education offerings and a 'Schedule A Demo' button.

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Testimonial

Christine Nero

Director of Marketing

"The Flow Sparrow team was a blast to work with! They were responsive, professional, deadline-driven, and well-organized. The creative process was a breeze and they are truly Webflow experts."

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